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Showing posts from September, 2018

The Loss Ratio and Minimalist Memes

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Loss has become one of the most abstract, universal, minimalistic, and long-lived memes for many years. It is remarkable by that it is a symbol meme which image is incredibly easy to remember and represent. Simple, even strict forms make it elementary and brilliant as well. Having a whole story about a human misfortune under a memorable image, it has been gaining fame and "dying" for innumerable times, then becoming popular, then leaving underground again. It is worth thinking about, but this meme exists since 2008. During its ten-year history, the Loss has traveled an incredibly long journey, from a simple joke to an abstract meme and even a new golden ratio. To understand the whole essence of the Loss, it is necessary to dive deeper into the history of its origin. Initially, it was just a reflection of the life situation of Tim Buckley, whose girlfriend had a miscarriage. After this, Buckley drew the legendary 4 frames, but the comic triggered rather an ambiguous reac...