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Showing posts from April, 2019

Meme Deconstruction

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In our rapidly and constantly developing world everything is changing, gaining new forms and meaning. Starting from the second half of the 20th century, when society became a prisoner of postmodernism, deconstruction turned into a necessity, the only opportunity not to tire of the endlessly circulating flows of information which loses its relevance and starts bothering us in days or even hours. The permanent rethinking, mocking, and hunting for new meaning is a vent of our society of artists-consumers living in the conditions of permanent revisionism. Since all phenomena of culture are subject to deconstruction, such elemental force as memes, is no exception. In fact, meme deconstruction is no different from deconstruction in art and in a general sense implies a process of transferring a composition or its part into a new context or environment, where all the contradictions arise, and thus the phenomenon acquires a new meaning, moving away from previous ideas. There are two kind

Andrew Hussie, the First Ironic Memer

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Many have heard of such a thing as Homestuck , the legendary web comic, a real Internet phenomenon rich in artistic content, an infamous community, as well as a confusing and dramatic history of relationships, both between characters and authors. Today, on April 13th, this web beast turns 10 years old. Its creator, Andrew Hussie, is quite an extraordinary man who brought many ideas of varying degrees of madness to life, but few know that he was one of the very first ironists. But what kind of ironic memes in those times can we talk about? Sweet Bro and Hella Jeff Usually the birth of ironic memes is considered by the appear of Dank Memes or Coaxed Into a Snafu. However, origins of ironic memes lie deep, back in 2009, precisely in the Sweet Bro and Hella Jeff webcomic. On March 17th, Hussie published his first attempt of such a work in order to parody the 'Higher Technology' comic, posted on Penny Arcade forums. He managed to mock amateur low-quality webcomics, using such